The Mortgage Man

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Selling Your Home In A Difficult Market – 1

How do you sell when competition is high and equity is low?

If you are a home owner and you need to sell, you are no doubt aware that the competition is fierce. Your reasons for selling will likely dictate the level of aggression that you put into marketing it, but here are some things you need to know to separate yourself from the pack.

Get ready to sell

Getting ready to sell your home can come in many forms. You need to have your home clean and tidy for buyers to view it. You need to make sure that the front yard is presentable and inviting. This is called curb appeal, and if buyers don’t even want to get out of the car, it will be hard to sell them your home.

Getting ready to sell is also a state of mind. You have to think like a seller, and picture your home the way that a buyer would. This can mean several things but here are the most important ones:

De-personalize your home

De-personalizing means to make your home look more like a model home and less like someone is currently living there. If you have lots of pictures on the mantle and knickknacks everywhere, go ahead and box them up (consider this as part of preparing to move since you will have to box it up anyway). The more clutter you have, the smaller the house will feel, and buyers are looking for space.

The cheer leading trophies and spelling bee awards are a tremendous source of pride to you and your family, but buyers don’t care. As a matter of fact, it may be a turn off.

Make Minor Fixes

If you have a hole in the drywall where the door knob hits it, take a little time to get some drywall patch at Lowes or Home Depot. It is not a big job, and depending on the size of the hole, it is a relatively easy fix.

Make sure all light bulbs work, and fix the ones that don’t. Make sure that there are no leaky faucets, and fix them if there are.

Check back on the next post for additional tips, and how to choose the right Realtor.

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